There are restrictions and licensing requirements on the sale of alcoholic beverages in Australia. These restrictions and requirements can affect how liquor is sold online, and differ in each state or territory. Sellers must ensure that they understand and comply with all requirements relevant to them and their listings and sales of alcoholic beverages on MyDeal.
These requirements can include:
- Requirements to hold a specific license or license condition relating to the sale of alcohol online. In some cases (for example, in Victoria) this may need to specifically name www.mydeal.com.au of on the licensee’s liquor license;
- Requirements to include specific wording or warnings on listings of liquor;
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Requirements in relation to delivery such as:
- Using a delivery service that checks the ID of a recipient to ensure they are over 18; or
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Restricting or limiting delivery of alcohol to ‘Dry Zones’.
You can find more information about Australia’s liquor laws here.
To sell alcohol and liquor products on MyDeal, sellers must:
- Have a valid liquor license that allows them to sell alcohol on the MyDeal website and ensure that they understand Australia’s liquor laws as they apply to them, and their sales of liquor on MyDeal;
- Provide us with a copy of this licence
- Ensure that their listings for alcohol contain any information, warnings, notices or statements that may be required by their license or relevant laws by providing their liquor license information to their Seller Profile page (check this article for updating liquor license information) ; and
- Ensure that any liquor deliveries comply with relevant state or territory identification checks that may be required, where applicable.
Do I need to check a customer’s date of birth?
MyDeal asks customers to nominate their date of birth on checkout, and provides this information to the seller so it can be verified on delivery. It is the seller’s responsibility to comply with their license requirements by verifying a customer’s age. Sellers should make arrangements with their carriers to ensure these arrangements are complied with.
It is each seller's responsibility to ensure that they understand these requirements. Where MyDeal becomes aware or suspects that a seller is not meeting their obligations, we may suspend their listings or terminate their accounts in the case of serious or continued non-compliances.